Google Analytics Books in 2019
Are you not getting results as per expectation? If not, then you have not collected enough data. Results are data-driven and Google analytics can surprise you with the amount of data it can extract. Using Google analytics books, you can clear your concepts and implement them for optimizing your campaigns and website.
Here are the top 5 books on Google Analytics:
1. Google Analytics Breakthrough
If you are looking for a comprehensive to know the best and widely adopted Google analytical tools then read “Google Analytics Breakthrough” by Feras Alhlou. It is one of the best books available. You can go through the broad and variety of features that Google Analytics has to offer. It also mentions the configuration such as the measurement strategies, optimization, implementation, and reporting.
2. Advanced Web Metrics with Google Analytics
If you are looking to refer classic Google analytics then you must read the book written by Brian Clifton. To measure the effectiveness of digital marketing, the various business owners use Google analytics, which is not only a free tool but also helps in the assessment of a strategy or a campaign. Thus, you must embrace this book to run your website successfully.
3. Google Analytics Demystified
In case you are a beginner and is looking to read a comprehensive guide on Google Analytics then you must go for Google Analytics Demystified written by Joel J. Davis. This book will help you to master this technique at the earliest. To learn more about the power of Google and implementation of data for your strategies, read the book now!
4. Sams Teach Yourself Google Analytics in 10 minutes
Are you looking for instant knowledge on Google Analytics? Read Sams teach yourself Google analytics in 10 minutes written by Michael Miller. You would get straightforward answers right away and will solve any query on the technique that you may have. Use it 10 minutes lesson to analyze your website.
5. Introduction to Google Analytics
This book is a delight for newbies. Written by Todd Kelsey, the book will help you gain knowledge on analytics, which can be implemented for analyzing ad campaigns and website performance.
-Anushree Srivastava